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This page explains our plans for the empty property at  6---10 Main Street, formerly occupied by Somerfield/Co-op.  The shop is now vacant and boarded-up, and the flats above are falling into disrepair.

We're hoping to refurbish and re-let the shop as three smaller units, with new holiday accommodation behind. 

The flats above will be refurbished and re-let also.

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Existing Property

The former Co-op store is deceptively large (1,000sqm (10,750sqft), with parking and servicing at the rear which is accessed by a narrow passageway on the east side, next to the Clock House and St Mary's Church.  Access to the flats above is from an enclosed staircase leading from the passageway (and also an open staircase on the western side).  There is space for around 10-15 cars in the area at the rear.

Retail Units

The front part of the shop will be subdivided into three units of around 60-100sqm (650-1,075sqft), to attract smaller high street businesses, with refurbished shopfronts facing on Main Street (according to tenants' requirements).  No occupiers have been identified for the shop units at the current time.

Holiday Accommodation

The rear part of the shop, and the storage area downstairs, will be fitted out to create ten apartments and shared amenity areas to serve as holiday accommodation.  Each apartment will feature a spacious living/dining/kitchen area, with two bedrooms and a bathroom.  Shared facilities will include a laundry room, games room/home theatre and a family dining area with catering kitchen which can be used by groups staying in the apartments.  There is also space for a sauna/spa/treatment centre, available for use by guests.


The existing flats overlooking Main Street have begun to deteriorate, and need to be refurbished.  These will be available for rent, with a pleasant sitting-out area on the roof over the shops - overlooking the Mill Pond and the hillside opposite.  The existing access to the flats, from the passageway, is dark and unattractive.  A new front entrance is proposed to the staircase direct from Main Street, with a widened, arched doorway to reflect the appearance of the museum opposite, and a landing window above.

The Redevelopment

Situated in the Conservation Area, next to Grade I and Grade II Listed Buildings, the existing building is empty, deteriorating and in need of repair and refurbishment.  No offers to occupy the shop have been received since the Co-op left, and the flats are practically uninhabitable.

The redevelopment offers an opportunity to put the whole of the building to a new use, contributing once more to the health and vitality of the town centre, and providing much needed holiday accommodation to attract visitors to the town.  It is expected that the apartments could be occupied by groups staying together and using the shared facilities - which might involve external caterers.

The frontage to Main Street will be attractively refurbished, and the metal cladding on the rear of the building will be replaced in a timber-style appearance.  The car park will be resurfaced and properly laid-out.


It's expected that a planning application will be submitted to Pembrokeshire County Council early in 2020.  In accordance with Planning requirements, we're seeking the views of the community before finalising the plans, so the submitted application might be slightly different to what you see here. 

The application will be accompanied by a Consultation Statement explaining any changes made, as well as other reports including Design and Heritage Statements.

Comments can be made in writing to or by completing the box below by 31st December 2019


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